Delivery Hero SE
On-demand food delivery service foodora merges with Delivery Hero’s Urban Taste and breaks into the global market
On-demand food delivery service foodora merges with Delivery Hero’s Urban Taste and breaks into the global market With fast-paced expansion, foodora comes to the forefront of the global food delivery market Unlike traditional food delivery marketplaces, foodora only partners with selected restaurants and manages a dedicated delivery infrastructure. By using proprietary algorithms and assessing the availability of over 1,500 logistics network participants in real-time, the company identifies the closest driver, rider or walker for each order and coordinates the entire pick-up and delivery processes, allowing restaurants to focus on the preparation of the food. Combined with Urban Taste, foodora has over 2,000 restaurants signed up and is looking to double that in the course of the next months. “The success lies in how we approach online food delivery,” says Emanuel Pallua, COO of foodora. “Our on-demand service and the fact that we establish a real long-term relationship with our partner restaurants takes away from them the burden of hiring and managing their own drivers. With us, they can tap into the emerging online and mobile audiences without having to invest on technology or marketing, increasing their revenues and utilization of their existing assets without compromise on food quality.” Furthermore, according to Julian Dames, foodora’s CMO, the advantages to customers are also very appealing. “At foodora, customers can expect a consistent and locally-relevant value proposition in terms of food quality, variety and value, with a reliable and fast delivery service to back it up. After trying our service and experiencing our platform, most customers come back, which encourages us to continue in the direction we are.” With average delivery time of about 30 minutes and orders growing by an average of 20% every week in the last 6 months, foodora is already the fastest-growing enterprise in the sector globally. And in order to sustain its leadership and expand to more markets, Delivery Hero plans to invest heavily in the company. “We have a very long-term view for this segment and will do what it takes to make sure we are the preferred choice for restaurants and customers worldwide,” says Niklas Östberg, CEO of Delivery Hero. How does foodora work? About foodora Press contact
Bodo v. Braunmühl End of Media Release Issuer: Delivery Hero Holding GmbH Key word(s): Enterprise 2015-09-17 Dissemination of a Press Release, transmitted by DGAP – a service of EQS Group AG. The issuer is solely responsible for the content of this announcement. The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de |
395207 2015-09-17 |