LOTTO24 AG
Lotto24 AG: Very successful first six months 2015 and a record second quarter
Lotto24 AG / Key word(s): Half Year Results Press release Lotto24 AG: Very successful first half-year 2015 and a record second quarter – Increase in revenues by 81% in the first half-year and by 125 % in the second quarter – Highest number of new customer registrations gained in a single quarter – Significant reduction in cost per lead (CPL) Hamburg, 13 August 2015 – Today, Lotto24 AG has published its half-yearly financial report 2015 as of 30 June 2015. The leading online provider of state lotteries (www.lotto24.de) succeeded again in greatly enhancing its key performance indicators. Billings of EUR 62.6 million for the first six months of 2015 were more than 70% above the prior-year figure of EUR 36.7 million. Revenues rose by 81% from EUR 3.4 million in the previous year to EUR 6.1 million. The second quarter of 2015 played a major role in this development with an increase in billings by more than 114% to EUR 37.6 million (prior year: EUR 17.5 million). Revenues rose by more than 125% to EUR 3.7 million (prior year: EUR 1.6 million). Gross margin also improved from 9.2% in the previous year to 9.7% in the first half of 2015. ‘The accelerated growth in billings, revenues and new customers is providing strong confirmation of the success of our marketing activities and is an important step on the way to leaving the start-up phase’, says Petra von Strombeck, CEO of Lotto24 AG. Record growth in new customers in the second quarter 2015 In order to benefit from the increased efficiency of new customer acquisition during high jackpot periods, marketing activities were stepped up in the second quarter. As a result, marketing expenses increased from EUR -6.2 million in the previous year to EUR -6.8 million in the first half of 2015. Cost per lead (CPL) was reduced significantly to EUR 32.80 (prior year: EUR 46.16). In the second quarter, CPL was just EUR 31.58 (prior year: EUR 44.64). As a result of the stepped up marketing activities, EBIT decreased to EUR -7.9 million (prior year: EUR -7.3 million). However, net profit improved in the first half of 2015 to EUR -7.0 million (prior year: EUR -7.5 million). Progress in insourcing of the IT Cash capital increase at 10% premium The declared aim of Lotto24 AG is still to continue growing and to consolidate the market leadership as an online provider of state lotteries in Germany. About Lotto24 AG: Lotto24 is Germany’s leading online provider of state-licensed lotteries (www.lotto24.de). On behalf of its customers, the company enters into gaming contracts with the respective lottery companies for lottery products such as »Lotto 6aus49«, »Spiel 77«, »Super 6«, »EuroJackpot« and »GlücksSpirale«. Following its foundation in 2010, the company was one of the first private online lottery brokers to resume activities on the German market when the new State Treaty on Games of Chance came into effect in 2012 and to receive all the necessary state permits. Lotto24 AG has been listed in the Prime Standard segment of the Frankfurt Stock Exchange since 3 July 2012. Lotto24 aims to extend its position as Germany’s leading online provider of lottery products. Press contact: Lotto24 AG 2015-08-13 Dissemination of a Corporate News, transmitted by DGAP – a service of EQS Group AG. The issuer is solely responsible for the content of this announcement. The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de |
Language: | English | |
Company: | Lotto24 AG | |
Straßenbahnring 11 | ||
20251 Hamburg | ||
Germany | ||
Phone: | +49 (0)40 8 222 39 0 | |
Fax: | +49 (0)40 8 222 39 70 | |
E-mail: | ir@lotto24.de | |
Internet: | www.lotto24-ag.de | |
ISIN: | DE000LTT0243 | |
WKN: | LTT024 | |
Listed: | Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in Berlin, Dusseldorf, Hamburg, Munich, Stuttgart | |
End of News | DGAP News-Service |
385457 2015-08-13 |