Raisio
Raisio to write down the book value of Honey Monster brand by 10 million euros
Raisio 19.11.2014 07:35 Dissemination of a Adhoc News, transmitted by DGAP - a service of EQS Group AG. The issuer is solely responsible for the content of this announcement. --------------------------------------------------------------------------- Raisio plc, Stock Exchange Release, 19 November 2014, at 8.35 a.m. Finnish time Today on 19 November 2014, Raisio announced that it has acquired the Benecol business in the UK, Ireland and Belgium. In the UK and Ireland, Benecol products are market leaders in cholesterol-lowering functional foods. With the deal, Raisio's market position strengthens significantly, which allows Raisio to better focus on healthy and ecological snacks in line with its strategy. The UK's breakfast cereal category is not growing and its profitability has declined. Sales and profitability of Honey Monster cereals are therefore also expected to remain permanently below the normal levels of recent years. In the last quarter of 2014, Raisio will write down the book value of the Honey Monster brand by 10 million euros as part of the restructuring of activities related to the acquisition. The write-down has no cash effect. RAISIO PLC HeidiHirvonen Communications and IR Manager tel. +358 50 567 3060 Raisio Group briefly Raisio plc is an international specialist in plant-based nutrition. Raisio's operations are divided into two divisions: Brands and Raisioagro. The Group's key market areas are Finland, Great Britain, the Czech Republic, Russia, Ukraine, Poland, Estonia and Sweden. Raisio plc's shares are listed on NASDAQ OMX Helsinki Ltd. In 2013, the Group's net sales totalled EUR 558 million and EBIT was EUR 39 million. The Group employs some 1,900 people. Raisio's best-known brands are Benecol, Honey Monster, Elovena, Fox's, Dormen, Juicee Gummee, Poppets and Benemilk. Distribution NASDAQ OMX Key media www.raisio.com News Source: NASDAQ OMX 19.11.2014 The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de --------------------------------------------------------------------------- Language: English Company: Raisio Finland Phone: Fax: E-mail: Internet: ISIN: FI0009800395 WKN: End of Announcement DGAP News-Service ---------------------------------------------------------------------------
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