Highlight Event and Entertainment AG
Highlight Event & Entertainment AG Partners with Nexway AG to Develop New Streaming and Edutainment Offers
Highlight Event and Entertainment AG / Key word(s): Alliance Highlight Event & Entertainment AG Partners with Nexway AG to Develop New Streaming and Edutainment Offers
Details of the strategic partnership are to be drawn up by the management boards of both organizations. It is aimed to augment Highlight Event & Entertainment AG’s existing offering with the global streaming capabilities on the back of Nexway’s 20 years of experience in marketing and selling digital products in over 180 countries around the world, and to enable the asknet Academics business unit of Nexway AG to develop and launch an edutainment content offering for its customers (German academic institutions) and their personnel and students. “Expanding into edutainment business is one of the pillars of the new strategy of Nexway AG and a strategic partnership with Highlight Event & Entertainment AG gives our company incredible competitive advantage in designing and rolling out edutainment offering for academic institutions in German language Europe and beyond”, commented Christian Herkel, CEO of Nexway AG. “The Partnership with Nexway AG helps to create new markets and new audience for our content franchises and brands, bringing them closer to younger generations of consumers and benefitting from the latest advances in the use of digital distribution technologies”, commented Bernhard Burgener, the Chairman of Highlight Event & Entertainment AG. About Nexway About HLEE Contact HLEE AG End of ad hoc announcement |
Language: | English |
Company: | Highlight Event and Entertainment AG |
Netzibodenstrasse 23b | |
4133 Pratteln | |
Switzerland | |
Phone: | +41 41 226 05 97 |
Fax: | +41 41 226 05 98 |
E-mail: | info@hlee.ch |
Internet: | www.hlee.ch |
ISIN: | CH0003583256 |
Valor: | 896040 |
Listed: | SIX Swiss Exchange |
EQS News ID: | 1081807 |
End of Announcement | EQS Group News Service |